Season With Sense…..
LoSalt is a world-leading reduced sodium salt. It delivers 66% less sodium than regular table, sea and rock salts without any taste compromise. Salt is the biggest source of sodium in our diets. A small amount of sodium is vital to our survival, but because salt is often hidden in the food we eat, it’s very easy to consume more sodium than our bodies actually need.
Salt and Your Health…
The medical evidence clearly shows that regularly eating too much salt puts us at an increased risk of developing high blood pressure. High blood pressure increases the risk of heart failure, coronary artery disease and stroke, as well as increasing the risks of chronic kidney disease, peripheral arterial disease and vascular dementia.
Because it has only one-third the amount of sodium found in regular salts, switching to LoSalt for cooking, baking and at the table allows you to season with sense. If we can reduce our sodium intake, we will be taking a simple, small and yet very important step towards controlling our blood pressure.
Check out their YouTube Channel for recipes and tips!
Relevance to the market
Australian retail giants Coles and Wooloworths have a corporate commitment to reducing sodium intake and have partnered with various heart health bodies.